Chicago White Sox Stairs

Project Overview

The Chicago Sports Depot, located at U.S. Cellular Field, serves as the ultimate shopping destination for fans of Chicago’s professional sports teams, as well as the region’s college teams. To enhance the fan experience and make a bold digital branding statement, they embarked on a project to transform the stair risers into a captivating video wall. This innovative installation, the first of its kind in the United States, showcases a dynamic array of sports-related video content, images, and team logos, creating a truly immersive environment for visitors.